Think Again before buying Think Big

(I've posted this review on Amazon, but I doubt that it will see the light of day.)

Think Big! There! I just gave you the ENTIRE book for free. I’m not kidding.

The author Michael Port promotes thinking “big” as a way to create a worldwide revolution that will make everything politically correct. You will also benefit from this revolution by being blissfully happy and possibly even create some wealth along the way.

Mr. Port, born in 1970, missed the “worldwide revolution” of the late 60s and early 70s that promoted most of the same philosophy. He acknowledges the cubicle workplace, the cookie cutter suburban homes and the watch TV/go shopping lifestyle of America, but his sole recommendation for breaking out of that scenario is to “think big”.

The way he writes, I presume that at the end of this worldwide revolution that we will all be sitting around a campfire, singing Kum-ba-ya and making smores.

He uses the phrase “think big” over and over on every single page, which gets to be very tiresome in attempting to find any worthwhile content in this book. Occasionally he writes something along the lines of “Oh my! Did I just say that out loud?” Evidently as a former actor (you can look him up on he is still carrying around a lot of excess ego.

Mr. Port was born into wealth and he has wealth. So there’s no risk on his part in advocating that you change YOUR life by quitting your job, risking your money on starting a new business, or leaving your relationship. This is basically just another slick, well promoted happy talk book that does not move you forward with your life.

I received numerous blog recommendations for this book from Seth Godin and many others, which is usually a warning sign when the blogosphere promote one of their own as the next important person/book. So, against my better judgment, I bought the book.

I suppose that writing a negative review of this non-book is “thinking small”.

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